Sponsorship

Sponsorship is a win-win because the film will get extra equipment and/or money for the product, and  the company sponsors get recognition of their product or brand.
companies shows product and brands within media text; this is to show of branding and products.


1.  What is the purpose of the music video?
 Super bowl
2. Who is it sponsored by?
Chevrolet
3. Why did OK GO agree to this? What is their view on music videos?
Had a friend who works for Chevrolet, they try to make music videos without spending a lot of money
4. Which companies have sponsored OK GO’s work so far?
Land Rover and Samsung
5. How much sponsorship did they receive from the company?
they got $500,000
6. What did the sponsorship buy?
they brought the rights to have their brand shown in the video
7. Where was the filming location and how many separate location set ups did the production team need to create?
desert outside Los Angeles and 1 location
8. How long did the video take to film?                                                                                                   

it took 4 months of pre-production and 4 days of shooting.

Comments

  1. Myles

    This uses the resource fairly well, picking out some details. However, as with other pieces of work, there is a sense that you could have used the resource more - i.e. pick out more detail for each question. Please add to answers with a) more information from the resource and b) ensuring each answer is at least one full sentence.

    Please add a comment below reflecting on my comments and explaining any changes you have made.

    Mr P

    ReplyDelete
  2. I haven't made any changes but I will try to

    ReplyDelete

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